Lys Energy
A brand film and motion system for Lys Energy that makes solar storage feel simple and human.
Client
Lys Energy
Year
2024
Services
Brand film, motion system
Industry
Renewable energy
Timeline
6 weeks
01 — Challenge
Lys sells home batteries. Their story was full of numbers and hard to remember.
Every new video started from a blank page.
02 — Approach
We wrote a short film about one family’s day, from sunrise to a late dinner. Light is the only character that never leaves.
The motion system turns the same light into charts, icons and transitions.
03 — Result
The film passed 1.2 million views. Brand recall rose by 22% in a follow-up survey.
The team has made 18 new videos with the templates since launch.
Identity applied to everyday touchpoints.
Details from the system, side by side.
The work in context.
Close-ups of type, colour and form.
[ Results ]
Film views
Brand recall
Motion templates
“The film made our technology feel human. Our team uses the motion kit every week.”
Henrik Aas
CMO, Lys Energy
