Solvei Hotels
A brand and booking website for Solvei, a group of four small hotels on the Norwegian coast.
Client
Solvei Hotels
Year
2025
Services
Identity, website
Industry
Hospitality
Timeline
10 weeks
01 — Challenge
Solvei’s four hotels each had their own logo and website. Guests booked through travel sites and paid high fees.
The group felt like four strangers, not one family.
02 — Approach
We built one identity with a shared mark and a colour for each hotel. A single booking site makes direct booking the easiest choice.
Small details, like room keys and menus, carry the same calm voice.
03 — Result
Direct bookings rose 27% in the first season. Booking fees fell by almost a fifth.
All four hotels launched the new brand in one week.
Identity applied to everyday touchpoints.
Details from the system, side by side.
The work in context.
Close-ups of type, colour and form.
[ Results ]
Direct bookings
Hotels launched
Booking fees
“Guests notice the details. Direct bookings are up for the first time in years.”
Maria Lund
Brand Director, Solvei Hotels
